We live in a world where most of our days turn out well. But, we are stuck in a mindset of expecting they won't go as planned?

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We have an impressive ability to assess and avoid threats.
We're great at assessing dangers before they arise, but sometimes the risk is worth taking….

We're good at avoiding embarrassing situations and risky endeavors that we could fail at, as that could cost us the resources we need to survive. It might also cost you the greatest reward. It's a constant mindset and balancing act of risk and reward.

People who live their lives with more sensitivity to the risk/reward lens do tend to live more secure lives. They lose less because they risk less.


If we live in such a way to avoid all risks, it has a tendency to come off as cynicism. When someone talks about a goal or a dream, a cynic might roll their eyes without even thinking about it.

It's more likely they are afraid to risk, and that fear comes off as cynicism.

It's true not every opportunity we try will be successful, but the more optimistic you are, the more you enjoy the experience of trying.


The more optimistic you are, the more you are willing to try. The more you try, the more often you experience success.

When you meet a successful person, you have also met someone who has failed more than most. When you meet an unsuccessful person, you have met someone who quit trying after experiencing failure.

I know it sounds counterintuitive, but successful people have failed more often than unsuccessful people. They didn't focus on the failure but got back up and tried again.

“A value-driven professional knows that relentless optimism gives them a higher percentage chance of experiencing more success in work and life” – Donald Miller – Business Made Simple

Personally Relating

I have often been accused of being optimistic in spite of the obvious. I've experienced plenty of failure in my life, but although it has bothered me, it's never gotten me so down that I couldn't see the next opportunity to try again.

One of the things that has helped me and so many others is being part of an entrepreneur community. Being around optimistic people helps you see the next opportunity and how you might do it differently so you will succeed next time.

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To Your Success,


    6 replies to "Relentless Optimistic Mindset and How it Makes You Successful"

    • Katrina

      Love this blog post! And it is true, I've had more failures, setbacks, and oops than most people. And each one of those has been a learning experience that made a profound difference in my business moving forward.

      Being part of an entrepreneurial community is key and those that attempt to do this on their own without that support tend to struggle the longest.

      Wishing you continued success and love watching your business grow. You are an amazing leader.

      • Heidi Albertson

        Thanks Katrina!! Learning to look at failures and setbacks as learning experiences and how to evaluate them effectively has been a great leap in my growth.

        Having the support, encouragement and leadership from the entrepreneur community is helping me in more ways than can count.

        Love learning and growing with you!!

    • Jeanine Byers

      When I think of things like failing forward, and what are saying about successful people having failed more, before becoming successful, I think of Albert Einstein. Optimism, enthusiasm, determination ans persistence can all help when success is your goal. Thanks for your encouraging post!

      • Heidi Albertson

        Yes, I often think of people like Einstein and Abraham Lincoln. They failed so many times most people would have given up. They learned from each mistake and did better next time.

    • Florence Callender

      I have, at times, been accused of being unrealistically optimistic, but that does not bother me. I choose to be optimistic because I know it is a healthier option. I believe in God and trust that everything I experience is first approved by Him, so whatever comes, good or bad, I accept and keep on going.

      • Heidi Albertson

        That is a great way to look at it. God is certainly in control and knows what is happening and going to happen. Faith in Him and trust he knows what is best for us.

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